Ad Hoc

Welcome to Ad Hoc, our popular feature on the art of advertising. We are proud to welcome Dr. Richard Zakia as the author of this page each month. Richard D. Zakia is Professor Emeritus, Rochester Institute of Technology and author/coauthor of several books on photography, perception, semiotics and advertising.

(Photo by Vicki H. Wilson).

The label for this Vodka bottle is by the artist:

A) Jasper Johns

B) Andy Warhol

C) Robert Rauschenberg

Answer: The label was created by Andy Warhol who was born in Pittsburg, Pennsylvania. He was a painter, printmaker, filmmaker and a leading figure in the American Pop art movement.

Photo of Andy Warhol (1928 - 1987).

c. Corinne Whitaker 2011

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The AdHoc archives are available here.