Ad Hoc

Welcome to Ad Hoc, our popular feature on the art of advertising. We are proud to welcome Dr. Richard Zakia as the author of this page each month. Richard D. Zakia is Professor Emeritus, Rochester Institute of Technology and author/coauthor of several books on photography, perception, semiotics and advertising. (Photo by Vicki H. Wilson).

This painting of a French bar maid used to advertise "Crystal by Saint-Louis" is by which Impressionistic French painter?

A) Manet

B) Pissaro

C) Renoir

Answer: Manet painted "A Bar at the Folies-Bergere" in 1883 just before his early death at the age of 51. Other important paintings by him are "Luncheon on the Grass", "Music in the Tuileries" and "Olympia".

Edouard Manet (1832-1881) in a photograph by Nadar.

c. Corinne Whitaker 2010

note: Richard Zakia is the author of our AdHoc column each month. He is also a close personal friend.

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The AdHoc archives are available here.